Work Experience
Aug 2022 - Present
Dec 2017 - Aug 2022
Dec 2016 - Dec 2017
AVP Product | PlayerzPot Media Pvt. Ltd.
Product Manager | PlayerzPot Media Pvt. Ltd.
• Set up the complete mobile application and website for the product
• Helped scale the product from 200k to ~15 million users
• Implemented groundbreaking features to improve user retention and user adoption on the platform
• Built a product roadmap for feature implementation and timely releases
• Built an automated event-based notification system, increasing DAU/MAU by 10%
• Responsible for the automation and third-party integration of score calculating mechanism, match, and player addition flow, reducing the daily effort of the data team by 70%
• Revamped and conceptualized the complete scoring model for all sports, making it more competitive and entertaining for the users
• Provided feedback on copywriting and was responsible for the complete content on the website and application in the initial days
• Measured metrics improvement with the help of analytical tools such as CleverTap and Google Analytics
• Generated actionable insights with the help of the data team to improve on or build new features
• Recommended strategic initiatives to the marketing team for targeting customers
• Primary, Secondary user research, and owning the product roadmap
• Defined GTM & product positioning strategy & implemented various third-party tools to improve the engagement and UX of the product
• Responsible for the implementation and introduction of casual gaming on the platform
• Responsible for the social media interaction across all the social media platforms in initial days
• Helped to build the customer support team and tech team
Product Manager | SportsRapid
Jan 2020 - Jan 2022
Sports News, Events Platform | PlayerzPot
SportsRapid was an initiative by PlayerzPot. The product mainly revolved around sports-based events and activities along with sports news.
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Responsible for the complete life cycle of the product
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Researched competitors to build in-app messaging services and video sharing platforms
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Help to grow the website traffic from 15K to 100K MAU
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Responsible for the complete SEO of the website along with the UI/UX of the product and website
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Created product personas for a better understanding of the marketing team
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Responsible for the complete content published on the platform.
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Helped make engineering trade-off decisions in order to meet short deadlines
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Set key success metrics for every team in order to drive user growth
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Lead a team of 12 including content writers, designers, and engineers
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Took an initiative to build an advanced panel for the content writers for better and SEO optimized content increasing the user session period by 30% and article reach by 110%
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Provided feedback to the design team to enhance the UX of the platform
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Conceptualized and developed a product vision and strategy for the complete product
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Wrote detailed user stories for the engineering team & designed initial wireframes
FTTx Engineer | Reliance Jio Infocomm Ltd.
Reliance Jio is a well-known company based out of India. Reliance Jio was formed with a dream of providing low-cost and high-speed mobile services, internet, along with other services to users across India.
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End to end optical fiber connectivity planning and deployment with the help of construction and business team
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Planning and deployment of FTTx
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Helped and managed ESA planning for South CMP
Education
2022 - 2023
2011 - 2016
Post Graduate Certification in Product Management
Completed post-graduation course on Product Management from Northwestern Kellogg School of Management(online).
Bachelor's Degree in Electronics & Telecommunication
I graduated with a Bachelor's Degree in EXTC from Mumbai University, where I learnt nothing and made a lot of long-lasting friends.
Skills & Expertise
Product Skills
Product management, UI/UX research, Data Analysis, Customer Segmentation, Market research, Lifecycle management, Agile methodology, Stakeholder management, Product roadmap, A/B testing, Wireframing, Prototyping, Growth Hacking, GTM strategy, Competitor Analysis.
Marketing Skills
Client Profiling, Google Analytics, AdSense, SEO, Facebook Ads, Content writing, Campaign management.
Tech Skills
Analytical: SQL, Tableau, Google Analytics, Excel
Tools: CleverTap, Mixpanel, Firebase, Balsamiq, Trello, Jira, Invision, Zeplin, Sendinblue, Hansel.io, Google tools, Shopify, Miro, Figma
Analytical: SQL, Python(basic), Android development(last done 2017), Web Technology(last done 2016)
Soft Skills
Critical Thinking, Trust Building, Decision making, Communication skills, Team work, Team management.
CERTIFICATIONS
Post Graduate Certification in Product Management(Northwestern Kellogg School of Managemen-Online - 2023), Product-Led Certification(Mind the Product),Tableau A-Z (Udemy), SQL(Udemy), Become a Product Manager(Udemy)
Take a Break!
You've come far now. You must have gotten tired from all the reading. Take a break and let me share a few fun facts.
1931
Modern Product Management started in 1931 with a memo written by Neil H. McElroy at Procter & Gamble.
698,945+
Product Managers are listed on LinkedIn, among them 32.1% are Female and 66.1% are Male.
15 hrs
Weekly avg. time spent by a PM in meetings, which equals 60 hrs a month, 720 hrs a year. I've been doing this for the last 5.6 years, 3,960 hrs in meeting i.e. 6 months worth of meetings.